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11-16-2004, 04:26 PM
Organisers of the London 2012 Olympic bid are unhappy over plans to promote Madrid's rival campaign during the Spain v England football friendly.
Assurances were given that the Bernabeu match would not be used to promote the Spanish capital's bid.
But the Madrid campaign has now bought pitchside advertising space.
London 2012 communications director Mike Lee said: "In our view, it may be within the letter of the rules but not the spirit."
Competing cities are barred from advertising in Switzerland, where the Olympic movement is based, and in the magazines of individual international federations.
Lee added: "We understand that assurances were given and we hope that they can be adhered to but it is not a matter that will cause us to lose any sleep.
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"This is not a major concern and it won't affect in any way the outcome of the vote."
Madrid 2012 will launch its candidature file on Wednesday, the same day as Paris, with the launch of London's coming on Friday.
London's file was delivered to International Olympic Committee headquarters in Lausanne on Monday.
http://news.bbc.co.uk/sport1/hi/other_sports/olympics_2012/4016223.stm
Assurances were given that the Bernabeu match would not be used to promote the Spanish capital's bid.
But the Madrid campaign has now bought pitchside advertising space.
London 2012 communications director Mike Lee said: "In our view, it may be within the letter of the rules but not the spirit."
Competing cities are barred from advertising in Switzerland, where the Olympic movement is based, and in the magazines of individual international federations.
Lee added: "We understand that assurances were given and we hope that they can be adhered to but it is not a matter that will cause us to lose any sleep.
Have Your Say
Chat about the 2012 Olympic bid
"This is not a major concern and it won't affect in any way the outcome of the vote."
Madrid 2012 will launch its candidature file on Wednesday, the same day as Paris, with the launch of London's coming on Friday.
London's file was delivered to International Olympic Committee headquarters in Lausanne on Monday.
http://news.bbc.co.uk/sport1/hi/other_sports/olympics_2012/4016223.stm